NOS was a Holley Performance Products acquistion that really propelled Holley across a new brand of racers--Sport Compact racers. A Fast & Furious sweepstakes propelled the website to over 45,000 visitors a day. Like other acquistions in this period, NOS's very different look was re-faced for the website to incorporate under a common Holley-family umbrella, yet allow its own recognized and established brand individuality.
  
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